AI is no longer optional in marketing. In 2026, it is the backbone of how fast-growing brands research, create, analyse, and scale. From content creation to automation and data insights, AI tools are helping marketing teams move faster with fewer resources.
I’ve been testing AI marketing tools for over three years while working with startups, SaaS brands, and enterprise teams. This list is not copied, sponsored, or driven by affiliate hype. These are tools I actually use or see teams use effectively.
Let’s break them down by use case.
AI Automation & Workflows
1. Gumloop
One of the best AI automation tools available today. It lets you connect LLMs like GPT, Claude, or Gemini with tools like Notion, Slack, Sheets, and CRMs without code. Perfect for research, lead monitoring, reporting, and internal workflows.
2. Zapier
A classic automation platform now enhanced with AI actions. Great for simple task automation between apps.
SEO & Content Optimisation
3. Surfer SEO
Helps optimise content for Google rankings by analysing keywords, structure, length, and readability in real time.
4. ContentShake AI
An AI-powered SEO writing tool that focuses on ranking-focused blog creation for small teams.
5. Brandwell
Designed for long-form SEO blogs. Produces surprisingly human-like content but still needs editing.
AI Writing & Editing
6. Jasper AI
Strong for marketing copy like ads, emails, and landing pages. Best used for first drafts.
7. Writer.com
Built for teams. Maintains brand voice, tone, and terminology across large organisations.
8. Grammarly
Improves clarity, grammar, and tone. Useful even when working with AI-generated content.
9. Hemingway App
Simplifies writing by reducing complexity and improving readability.
10. Undetectable AI
Used to rewrite AI-generated content to sound more natural.
11. Originality AI
Detects AI-written content and plagiarism. Helpful for quality control.
Productivity & Knowledge Management
12. Notion AI
Turns your Notion workspace into an intelligent assistant for writing, summarising, and answering questions.
Video, Image & Audio Creation
13. Crayo
Ideal for short-form videos like Reels, Shorts, and TikTok. Automates scripting and visuals.
14. Lexica Art
High-quality AI image generation, great for blog thumbnails and brand visuals.
15. PhotoRoom
Removes image backgrounds quickly for e-commerce and ads.
16. LALAL.AI
Cleans background noise from audio recordings without harming voice quality.
Ads, Sales & Growth
17. Albert.ai
Uses AI to manage and optimise paid ad campaigns automatically.
18. Headline
Creates AI-powered landing page copy focused on conversions.
19. Reply.io AI
Helps write and optimise sales email responses at scale.
Chatbots & Conversations
20. Chatfuel
Builds AI chatbots for websites and messaging apps.
21. Userbot.ai
Manages customer conversations and support automation.
Data, Monitoring & Research
22. FullStory
Uses AI to analyse user behaviour and digital experience issues.
23. Browse AI
Scrapes websites without coding for market and competitor research.
24. Algolia
AI-powered search and recommendation engine for websites and apps.
25. Brand24
Tracks brand mentions, sentiment, and online conversations.
26. Influencity
AI-driven influencer discovery and campaign management platform.
Final Thoughts
AI marketing tools are no longer about replacing humans. They help marketers move faster, think smarter, and focus on strategy instead of repetitive work. Most teams will use multiple tools, not just one.
The key is choosing tools that fit your workflow, not chasing trends.