Bitcoin Falls Below $65,000, Markets Under Pressure

For the first time in over a year, Bitcoin has slipped below $65,000, its lowest point. This fundamental downturn is caused by severe levels of fear in global equity markets and heavy selling pressure on cryptocurrencies. At press time, Bitcoin was priced at approximately $64,353, down nearly 10% for the day and more than 33% for the last 12 months. Bitcoin reached its all-time high of $126,000 in October 2025; this fall represents continued declines for the currency. What Caused the Sudden Drop Traders are pulling their investments out of riskier assets due to increasing uncertainty in the market, according to research teams at CoinDCX and CoinSwitch. With the announcement of Donald Trump’s second term as US President, many traders had high expectations for an improvement in the equity markets, but instead, policy issues are causing increased volatility. In the past 24 hours, over $1 billion of Bitcoin positions have been liquidated, primarily due to large long trades (i.e., traders who expected prices to increase and thus held Bitcoin for the long run) being sold off. This has caused an even further decline in prices. Bitcoin has also now broken below a critical level of technical support, which has triggered additional automatic selling. Broader Crypto Market Turns Bearish It is not only Bitcoin that has suffered weakness, as the total value of the cryptocurrency market has decreased to $2.23 trillion with an over 10% drop in one day. Ethereum has dipped below $2000, with large amounts being lost on other well-known cryptocurrencies such as Binance Coin, XRP, Solana and DogeCoin. The market sentiment has turned to an “extreme fear” level, indicating a cautious approach by investors. What Experts Expect Next Analysts feel that despite a large drop, the price of Bitcoin is still finding a key long-term support level at around the US$58,000 level. If prices stay above the US$60,000–US$62,000 level, it could lead to more stability in the market and/or allow for some time for the market to recover. Conversely, if selling continues, it is possible that Bitcoin will fall back down toward the US$56,000 level. Experts believe that shorter-term traders should consider being more cautious about their trading plans, while longer-term traders may see this period of time as an opportunity to purchase gradually. For the time being, crypto prices are expected to remain volatile while the markets are looking for more clarity on the economy and on policies of leading central banks.
Guide to Hyper-Personalisation: Benefits, Use and Real Examples

Today’s customers demand that brands really know them as individuals; generic offerings and one-size-fits-all messages are no longer effective. Customers are seeking content, products, and/or services that reflect their preferences, habits, and timing. Hyper-personalisation is the next progression in this evolution. It takes the basis of traditional personalisation and deepens it to be able to create hyper-personalised experiences for each individual person on an ongoing basis and in real time. What Is Hyper-Personalisation? When we refer to hyper-personalisation, we mean using customer data to create experiences that are perceived as being unique to each individual user on each occasion in which they interact with a brand. Hyper-personalisation allows you to create individualised experiences instead of categorising users into broad categories or groups. Hyper-personalisation also examines items such as the user’s browsing history and previous purchases, where they are currently located, what their current actions are, and all other relevant items in order to create an experience that is relevant to the particular user at that time and place. Hyper-personalisation aims to create a sense of usefulness from every single experience instead of creating a feeling of randomness from each experience with the user. Why Hyper-Personalisation Matters When customers find content that is relevant to them, they feel as though you understand their needs. As a result, customer satisfaction increases and long-lasting relationships are created with customers. Additionally, businesses benefit because relevant offers lead to increased sales and improved conversion rates. Over time, delivering personalised experiences to customers will lead to repeat purchases, decreased customer attrition, and increased total customer lifetime value. How Businesses Can Implement It At the heart of hyper-personalisation is the need for complete and cohesive customer data; the information needs to come from different sources, such as the web, mobile devices, purchase activity, and customer service interactions, all aggregated into one view. Businesses must then put into place systems that make real-time decisions regarding what the customer is to be shown. Experiences should be evaluated and refined over time to maintain relevance and delivery effectiveness. Real-World Use Across Industries Hyper-personalisation is used by online retailers to present customers with products they are most inclined to purchase. Banks use hyper-personalisation to provide customers with useful financial insights based on their habits when they spend their money. Healthcare platforms deliver reminders and health advice specific to each patient. Travel providers use hyper-personalisation to recommend trips and to offer upgrades based on previous travel experience. Customer support will use hyper-personalisation to address a customer’s issues with the most relevant information, allowing them to resolve issues quicker and with greater detail. Final Thoughts Hyper-personalisation helps businesses stand out by making customers feel valued. When done responsibly and thoughtfully, it improves experiences, builds loyalty, and drives growth.
Data Monetisation: Stop Losing Money on Information You Already Have

What Is Data Monetisation? Most organisations gather large quantities of data on a daily basis, but they only utilise that data within their own internal reports. At the same time, companies competing against those organisations will utilise virtually the same dataset to create revenue-generating products and/or services through a method called data monetisation. To monetise data means to leverage existing datasets to extract value from it; and as such, the initial cost of acquiring the data is now generating income instead of just being an expense. Why Data Is a Business Asset Businesses need to regard information as working capital (as opposed to something that simply takes up space). For example: The transactional history of an enterprise, how users behave, telemetry received from their machines, and their customers’ character all possess true economic value in the marketplace. When they are cleaned up, organised, and packaged properly, these types of data could help to resolve issues encountered by other organisations. Therefore, businesses that create systems designed specifically to explore, convert, and present data will reap the rewards of having continued income streams versus only occasional viewpoints. Hidden Revenue in Everyday Operations Many businesses don’t realise they’re collecting valuable data even before they collect it. User clicks demonstrate the way users interact online; payment and refund data provide evidence of fraud and product problems early in the purchasing process; supply chain data reveal changes in the demand for products or markets; profiles of customers help illustrate why customers choose to buy; and, finally, device and sensor data provide evidence of how products are performing in the real world. As a result, this type of information can be costly for others to recreate; consequently, it is considered to be an asset. Turning Raw Data Into Revenue It doesn’t get very far with a good idea about making money off data and executing it properly. Companies need to determine what data is more valuable than the cost of storing it. Systems need to be created that allow for future growth and return reliable data-driven answers to assist in better decision-making. Raw data must be converted to readable answers so that users do not have difficulty in understanding them. The most effective data product integrates smoothly into the user’s workflow, and so the user will use the product reliably. What Successful Data Monetisation Looks Like Data monetisation can cut expense items, increase income items, and help with better decision-making when executed properly. Predictive analytics can help avoid equipment breakdowns. Retail analytics data helps to enhance both sales and inventory forecasting. Payment analytics data reduces fraud and chargebacks. The one common theme across these items is the focus on genuine problems that exist in business rather than on sexy types of technology.
Saks Global Shuts Most Off-Price Stores to Refocus on Luxury Retail

According to Saks Global, they have made the decision to close the majority of their off-price locations. As a result, the majority of the Saks Off 5th stores and all of the Last Call stores will be permanently closed. Out of 69 Saks Off 5th stores, 12 will remain open and 57 will be closing. All five of the Last Call stores will also be closing. This comes after the closure of nine of the Saks Off 5th stores last November. E-Commerce Business to Shut Down Saks Off 5th’s online business is shutting down. The eCommerce division was separated from the brick & mortar stores five years ago and is now being liquidated. An online liquidation sale started recently. Saks Global recently filed for Chapter 11 bankruptcy, and this has greatly accelerated the decision-making process for these particular stores. Focus Shifts Back to Luxury According to Saks Global, the move is a step toward fully committing to the luxury retail segment, further solidifying their belief in the viability of the luxury retail segment despite other retail challenges throughout the industry. “As we focus on luxury retailers, we believe we can grow with our business and our high-end customers while also promoting more full-price sales of our core brands: Saks Fifth Avenue, Neiman Marcus, and Bergdorf Goodman.” He added, “With this emphasis, we are looking to sustain our growth for many years into the future.” Why Off-Price Is Hard to Manage According to retail specialists, it is challenging to have both a full-price and an off-price business. With proper management, off-price outlets do not negatively impact full-price sales, but with off-price outlets growing and traditional department stores shrinking, off-price retailers need to establish separate strategies and excellent execution to help them sell off excess inventory. New Role for Remaining Stores The other Saks Off Fifth locations will play an increasingly smaller role going forward. Rather than purchase brand new items specifically for an off-price environment, they will sell excess inventory from Saks Global’s portfolio of luxury brands. Most of the locations that remain open now are concentrated in Florida, with dispersed locations in New York, California, Georgia, New Jersey, and Texas. One of the New York stores is experiencing leasing issues due to lack of rent payments. What This Means for Competitors Nordstrom may gain customers by expanding its off-price Rack stores, which can help with this retreat. Retail armchair experts believe that there is a tremendous amount of opportunity for luxury off-price; however, the only way to take advantage of that opportunity is for companies to commit to having a complete off-price division.
Don Lemon Charged After Anti-ICE Protest Disrupts Minnesota Church Service

On January 18, when Don Lemon (a former CNN anchor) got arrested and charged in connection to this incident at Cities Church in St Paul, MN, Don and others were in attendance for an ongoing religious service. Don entered the church because he and others were protesting ICE. The group alleged that one of the pastors at the church had a working relationship with ICE. The protest led to escalating tensions between worshippers and protesters as the protest commenced and disrupted the service. Arrest and Court Appearance Federal agents arrested Lemon and eventually released him once he appeared in court; however, Lemon did not enter a plea. After being released, Lemon spoke with reporters and stated that he was arrested while doing his job as a journalist. He also stated that he was guilty only of reporting on the news and that he would not be silenced. Lemon described his arrest as an affront to the First Amendment. Charges Filed Against Lemon Prosecutors previously charged Lemon with both conspiracy to deprive rights and conspiracy to interfere with religious freedoms. Authorities have alleged that Lemon and others engaged in actions which amounted to a disruption of the church service; additionally, that they intimidated parishioners of the church and blocked access to the inside of the church to individuals who wished to move freely within its confines. The indictment described Lemon as assisting in maintaining confidentiality for the plan of the protest, as well as being a participant in a coordinated action when he entered the church on the date of the occurrence. What Prosecutors Are Alleging The authorities contend that Lemon and the other demonstrators occupied the primary aisle plus front seating areas of the church, creating chaos and creating fear. Additionally, prosecutors allege that Lemon confronted congregants at the church entrance and physically impeded the exiting congregants on the way out. Video evidence shows demonstrators and congregants arguing loudly with one another during the worship service. Lemon’s Response and Legal Defence Lemon claims that he was at the protest as a member of the press and is therefore not responsible for the actions of protesters. Lemon’s attorney has issued a statement indicating that Lemon will vigorously contest these charges in court and believes that this case represents an unprecedented assault on the First Amendment by the government and serves to draw attention away from other national issues. Political and Public Reactions Nationwide responses have been widespread. The Trump Administration is defending the charges as being related to an organised assault on the right to practise one’s religion freely. The White House posted a social media entry seemingly mocking Lemon’s arrest. At the same time, CNN stated that many of their journalists are extremely concerned regarding freedom of the press. Karen Bass, the Mayor of Los Angeles, stated that Lemon’s arrest was extremely shocking and very frightening. Broader Concerns About Press Freedom Recent events have brought new anxiety for free speech proponents. It also follows another very recent event in which a federal officer executed a search warrant at a journalist’s home. The ongoing protests in Minneapolis against Immigration and Customs Enforcement have added more drama to the struggle between government power and the ability for news organisations to conduct their business free from harassment.